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Market Insight
I have long focused on household paper, sanitary napkins, diapers and pregnancy, infant and child industries, insight into their changing trends, master the law of change. If you know yourself and your enemy, you can win a hundred battles. Understanding the market is always a prerequisite for brand planning. Only by deeply understanding the development of the market industry, deeply mastering the status quo and growth trajectory of brands and products in the market, understanding and grasping the trend and law of the development of the industry, can we follow the pace of The Times, predict the development of the industry, and make the best brand planning services
Customer Analysis
I will listen to the needs of customers, solve problems for customers, and be the companion and pioneer of customers. Whether it is naming, packaging, LOGO design, or simple product slogan setting... Every planning service is based on the needs of customers. Deviate from the real needs of customers, no matter how good the idea is also floating clouds. Therefore, I will listen to every customer's needs carefully, ensure that every idea can be implemented, well solve the customer's problems, and be the companion and pioneer of every customer on the road forward.
Solution Planning
I will be original, cross-industry thinking to provide you with excellent creative and brand operation ideas. From market analysis, to specific customer demand analysis, to their own brand positioning and advantages and disadvantages comparison, of course, but also combined with the industry competitors of various types of comparison, I will start from the reality, with the overall strategic vision, cross-industry analogy thinking, to provide you with the best creative and brand operation ideas. It seems fanciful, but when you think about it carefully, it fits perfectly.
Aim Implementation
I have an experienced implementation team to ensure the perfect implementation of each plan. Whether it's market research or product planning; Whether it is packaging design, or selling point exploration; From the birth of a brand, to its planning and design, extension, and then to marketing, from offline to online, every link and every step, we have an experienced executive team to correspond one by one. I firmly believe in such a sentence: if it cannot be implemented, no matter how good the ideas and concepts are, they are 0.

Integrate the advantages of the team

Strategic Consulting

Services And Recommendations


Market
Department

市场部拥有一批高素养的战略咨询师和行业观察家,旨在为企业带来最专业的项目评估和市场预测,结合多年深耕行业的市场优势,为企业提供更全面更完善的品牌服务。精准的战略定位和独到的行业洞察,成就专业团队的高价值服务,有效诊断企业品牌发展问题,新旧品牌的战略指导,行业机遇与挑战的博弈抉择,拓展深度服务空间。

Brand Planning

Marketing Plan


Planning
Department

策划部从初创的品牌服务到品牌运营相关,囊括从品牌理念到产品规划,深入至市场推广与营销策略。对品牌从无到有的建设,用创意和理论搭建最坚实的基础结构,舒络品牌整体运营结构及思路,找准发展方向和目标,以具有前瞻性和竞争力的思维模式构建企业或品牌,保证其可持续发展动力,着眼未来战略纵深品牌,抓住市场脉搏助力品牌飞翔,勇猛搏击商海大浪。

Visual Basis

Image System


Brand
Department

品牌部紧随新消费时代潮流,深入挖掘更契合行业消费市场的视觉风格,为合作企业和品牌打造全新的形象体系。以消费升级为契机,全面提升品牌视觉系统,从视觉基础架构开始,逐步完善品牌形象系统和规范。通过视觉创造品牌效应,确保品牌形成足够的统一性和感染力,促进战略实施及营销布局,乘势而行,顺水推舟,在新消费时代来临之际惊艳市场。

Fine Freehand Sketching

Original Design


Drawing
Department

原创部出色的原创手绘能力,结合前沿视觉与思维,富含创意的笔触之下诞生最独一无二的优质作品。抽象派?没问题。写实派?也OK。什么地中海风、日韩风,不管东南西北风,在水一方原创绘画团队都无所不能。画笔就是我们的金箍棒,千变万化,没有做不到,只有想不到。创作的天马行空,总能找到适合的手法和载体将理念传达,展现品牌的魅力。

Creative Building

Product Development


Design
Department

创意部汇聚市场前沿思维及潮流,不同的设计风格完美诠释产品差异,满足不同的品牌需求,助推把握市场先机。穿梭于时尚与传统,后现代主义或古典中国风自由演绎,力求将完美的创意艺术与激烈的市场竞争结合,以视觉美化品牌,由形象提升品牌。极尽视觉艺术美感,挖掘品牌精髓并视觉化诠释。多角度透视本质,多手法演绎形象,通过整体视觉提升推动品牌发展,牢牢抓住消费者情感。

Material Production

Package Material Customization


Production
Department

制作部拥有业内领先的后期制作团队,零差异还原所有设计效果,将最优秀的产品设计以最完美的效果呈现给消费者。精良制作,完美视觉组合,合理优化产品视觉系统,强化产品外观及物料视觉应用系统性及传播力。制作最符合产品宣传效果的方案,有效实现品牌产品的推广预期目标。从科学性及专业性角度出发,配套周全完整的服务体系,实现售前售后完善服务。

Word-of-mouth promotion

Channel Publicity


Advertising
Department

媒体部整合优势渠道综合品牌战略布局需求,寻求高效率高品牌价值的推广模式,有效提升品牌知名度和美誉度。媒体资源合理运用,善于寻求最优化媒体资源组合扩大品牌传播力及影响力。擅长制作优质广告并投放于最佳渠道,拓宽品牌受众基础,由点成线,由线成面,达成市场宣传有效覆盖,强化品牌理念及重要诉求点,建设全面性系统性品牌形象。